Which social media network is known for exploding the market with new trends and creating a new breed of influencers? Without any doubt, it’s TikTok, the video-sharing app that has infiltrated culture in a way that no other social media app is capable of doing.
With massive reach and influence, marketers are now shifting to TikTok for brand awareness and lead generation. However, to succeed on TikTok, you have first to build TikTok followers, which is possible when you post content at the right time.
With the addition of new features like filters and special effects, more and more people use TikTok to create engaging content. If you are a marketer looking for ways to push your content on TikTok, it’s time to learn the art of posting at the right time.
Which is the Best Time to Post on TikTok?
Yes, it’s hard to find the exact time to post content on TikTok. However, you can determine the time and day when there is an increase in audience engagement. According to a study by Infleuncer Marketing Hub, a study was conducted for 100,000 TikTok posts to find the optimum time to post the content.
- Monday: 6 am, 10 am, and 10 pm
- Tuesday: 2 am, 4 am, and 9 am
- Wednesday: 7 am, 8 am, and 7 pm
- Thursday: 9 am, 12 am and 7 pm
- Friday: 5 am, 1 pm, and 8 pm
- Saturday: 11 am, 7 pm, and 8 pm
- Sunday: 7 am, 8 am, and 4 pm
But, before you schedule your TikTok posts, consider the time zone as well.
Pro Tips for Posting Content on TikTok
Post at the Right Day and the Right Time
Use the trial and error method to find the time when your audience is active on TikTok. Mix it up, try days and times which you may have missed earlier. Also, find out what type of content your viewers like, whether they like humorous or informative content. Repurpose or repost the content your followers didn’t see before. This way, chances of increasing views on TikTok increase.
Content Should Celebrate your Brand
Through TikTok, videos showcase your expertise and what you stand for. This way, you can build an engaged community and that’s what people love the platform for. According to US research commissioned by TikTok, 60 % of users felt a sense of community, and 3 out of 4 people, consider TikTok the best place to showcase their real version. Hence, to become popular, brands must tap these sentiments and showcase themselves as authentic.
Collabarte with TikTok Inflluencers
There are big time celebrities on TikTok. But, collaborating with them is not easy. Solution? Collaborate with TikTok influencers that have small but engaged followers. Also, keep the geogra[hy in mind when collaborating with TikTok influencers. Find the right fit influencer whose ideology matches your brand values.Ready to get more TikTok views? Follow these smart posting tips. If you need more help to grow your TikTok, TikTokBot is here to help you out!
